T4 Media | ...reaching people on the move

•	Proven to be six times more effective than posters
•	Total accountability
•	Over 800 million visits annually
•	Independent audit of number of impacts
•	Audience of mainly ABC1 affluent consumers
•	Over 75% of the audience is under 45

Advertising on the automatic ticket barriers in train stations, AdGates provide a
head on wall of advertising that stops people in their tracks. AdGates is an interactive medium that requires your audience to actually walk through your advertising message. AdGates completely dominates the railway platform entrance and exits on eye level, so your message will have guaranteed impact. Research shows that AdGates have a 6 times higher recall than any other forms of advertising in a rail environment.

Over 800 million people use the rail network across the UK each year. The majority of these people are young affluent ABC1 consumers (64%) and represent many of the hardest to reach demographic groups. People commute to and from work, on business trips, to university, to their holiday or to a wide variety of leisure and shopping activities.

•	Over 800 million visits annually
•	Audience of mainly ABC1 affluent consumers
•	Over 75% of the audience is under 45
•	Independent audit of number of impacts
•	Total accountability

People simply can’t escape your AdGates campaign as they have to funnel through it when they travel.

Railway stations are busy vibrant places. Many are on the way to becoming destinations in themselves. They offer diverse areas with businesses such as bars, shops and restaurants at many locations. T4 Media’s AdGates provide a unique method of standing out from the crowd – the wall of advertising dominates the platform and concourse reaching everyone in the station and provides a very personal and close interaction for all the rail travellers as they pass through and physically touch your campaign.

Everyone who passes through the barriers needs a ticket. This allows independent verification of audience figures – meaning your AdGates campaign is totally accountable.

Download AdGates Brochure

T4 Media Ltd - Company Reg No 3708940 England. T4 Adbarriers Ltd - Company Reg No 3536062 England.
Registered Office address 124 Victoria Street, London SW1E 5LA. Designed and Programmed by InDzine