How it works
T4's AdGates medium is designed to maximise impact for business and leisure travellers - whether entering or leaving a station. It gives the opportunity to reach exactly your chosen audience in precisely the right situation. This applies whether the requirement is brand awareness - or immediate product purchase.
AdGates does not offer just one advertising opportunity but several. And unlike other media, your customer must actually make physical contact with the advertising itself. No wonder it's the medium of choice for top advertisers across a host of market sectors.
People walking through a station often don't look up at large posters - but must focus on the ticket machine!
The person approaching, your potential customer becomes aware of your campaign with several elements all reinforcing the message.
Inserting a ticket focuses attention on the the front and top, from which the ticket is then taken - another visual impact.
The two opening paddle doors provide a moving 'billboard' that the potential customer must look at again before passing through.
Check out more videos of Adgates at http://www.youtube.com/user/adgatesadbarriersT4.
| “Using AdGates was a logical choice for us as we wanted to target commuters.” Sweta Rajyaguru, planner @ Carat |
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